TUKATA X L7 Hotels Collaboration

TUKATA participated in the character and design development for the hotel guide "THE LUCKY YELLOW GUIDE BOOK" for Lotte Hotel - L7 Hongdae and L7 Gangnam. Through a collaboration royalty agreement with L7, TUKATA developed six characters: L7, Canna, Bee, Toothbrush, Key, and Lamp, and produced the hotel manual guidebook.
In "THE LUCKY YELLOW GUIDE BOOK," you'll find guide friends who will make your travel perfect, from hidden charms around the hotel to tips for staying at L7 hotels. Meet the adorable L7 FRIENDS at L7 hotels. "THE LUCKY YELLOW GUIDE BOOK" can be found in all rooms at Lotte Hotel L7 Myeongdong, Hongdae, and Gangnam branches.

Design : TUKATA
Client : L7 Hotels
Release : L7 MYEONGDONG / HONGDAE / GANGNAM