TUKATA X HAZZYS Collaboration

TUKATA, in collaboration with LF's flagship brand HAZZYS, has developed the Tansooki character and keychain to commemorate World Black Dog Day. HAZZYS, a British traditional casual brand under the LF umbrella with a history of over 20 years, partnered with TUKATA to create the Tansooki character. This character is designed to raise awareness about World Black Dog Day, which focuses on black-furred dogs with low adoption rates and a high risk of abandonment. Combining HAZZYS' iconic symbol with TUKATA's signature expression and black fur, Tansooki was born as a representation of the significance of World Black Dog Day for both domestic and international audiences. This collaboration between LF's leading brand HAZZYS and lifestyle brand TUKATA aims to convey the meaning of World Black Dog Day and the authenticity of HAZZYS.

Client : LF

Design/Production : TUKATA